The Engine Room.

The tools, software, and platforms I use to build income-generating structures.

WordPress

The foundation. Flexible, scalable, and open-source. I use it to ensure you own your data, always.

Divi Builder

My framework of choice for rapid, visual development. It allows me to build pixel-perfect layouts efficiently.

Python

The logic layer. I use Python to build custom automations and connect your site to external data sources.

Figma

Structure before pixels. Used for wireframing, UI design, and prototyping before coding begins.

WooCommerce

The commerce engine. A robust platform to sell products, bookings, or subscriptions directly from your site.

Generative AI

Midjourney & LLMs. Used to generate unique brand assets, copy ideas, and creative concepts quickly.

Canva

Speed and agility. Great for creating quick social media assets and templates for clients.

Affinity Designer

Professional vector design. Used for logos, intricate illustrations, and high-quality SVG assets.

Inspiration and mood boarding. The starting point for visual research and defining the project "vibe."

Useful Resources

Sites I recommend for clean, organized assets.

TinyPNG ↗

Compress images by 70% before uploading. Keeps your site fast.

Performance

Coolors.co ↗

Generate accessible color palettes instantly.

Design

Google Fonts ↗

Free, web-optimized fonts. Pick one heading & one body font.

Typography

Unsplash ↗

Beautiful free stock photography for blog posts.

Photography

Ready to build your structure?

You’ve seen the tools I use. Now let’s put them to work. Start a new project or explore the archive for more insights.

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